Aaron Hoffer

Aaron Hoffer

Co-founder and CFO


Recent posts

The Solar Duck Hunt

“As more renewable resources come on line, not only will the net load curve look substantially different than it does today but so will the need for load regulation and load following.” – CAISO, 2012

The duck may not be known as a bird of ill omen, but it became one late last year. The... Read more

Cardinal Sins: The West Versus South Debate

Western facing solar panels align better with peak energy usage, improve load balancing, and could provide additional income from dynamically priced utilities. However, the limited number of these utilities and the existence of other more effective options will likely limit the usefulness of... Read more

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